Digital Media-Analytic Planner
Hết hạn nộp đơn
Mô tả công việc
• Working with internal teams and clients to understand business objectives and strategic media direction on digital and social.
• Proposing innovative media platforms with different ad types/formats with budget allocations to reach and engage with right target audience that will deliver the right message at the right time.
• Utilizing research tools and analyzing databases from variety of sources to find out digital user behaviors/attitude that help to sharpen strategic direction and creative media format recommendations.
• Identifying target audiences and analyzing their characteristics, behavior and media habits;
• Presenting media proposals, including rationale, budget allocation and KPI to clients.
• Building and maintaining good relationships with publishers, ad networks and 3rd Party Vendors.
• Managing client relationships to build respect and trust of Mirum’s media capabilities.
• Measuring, reporting and optimizing performance of media campaigns against goals.
• Conducting web analytics / social analytics for both media and campaign optimization.
Yêu cầu ứng viên
• Bachelor degree in marketing/communications or equivalent experience.
• 2 to 3+ years of experience in digital media role including successful planning, executing media buying and campaign tracking that met or exceeded client’s expectations.
• Demonstrable experience managing SEM, Social Media and Display advertising (GDN, Ad networks, DSP…)
• Solid knowledge of website analytics tools (Google Analytics and/or AMO…)
• Social analytics knowledge and experience is a main plus.
• Ability to integrate critical information from many diverse areas.
• Working proficiency in English (both verbal and writing skills).
• Hard-working and ready to work in high pressure environment.
• Good interpersonal skills.
• Able to work independently and as part of a team.
Quyền lợi được hưởng
Cách thức ứng tuyển
Công việc này đã hết hạn ứng tuyển!
Ngành nghềMarketing / Truyền thông / Quảng cáo
THÔNG TIN TUYỂN DỤNG
VIỆC LÀM LIÊN QUAN
Hotline CSKH: (024) 7107 9799
0862 69 19 29