Senior Social Media

• Develop a social media strategy and set goals to increase brand awareness, online reputation and increase engagement.
• Manage all social media channels such as Facebook, Linkedin, Youtube,…
• Write engaging blog posts and articles.
• Create engaging multimedia content such as videos, and/or outsource this effectively.
• Form key relationships with influencers across the social media platforms.
• Manage and facilitate social media communities by responding to social media posts and developing discussions.
• Monitor and report on performance on social media platforms using tools such as Google Analytics.
• Educate other staff on the use of social media and promote its use within your company (in-house roles).

• A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers.
• Strong editing and writing skills suitable for each platform, from knowing how to write a successful post to using effective storytelling techniques.
• Knowledge and understanding of algorithms and search engine optimisation.
• Creative skills for contributing new and innovative ideas.
• Organisational skills, with the capacity to prioritise and work across multiple projects.
• The ability to work well under pressure and meet deadlines.
• Data analysis skills and statistical prowess to draw actionable insights.
• "Can-do" attitude & forward thinking.

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